Website Marketing
eMarketing provides measureable results for your business. We do this by developing integrated campaigns that target your audience through cost effective, multi-channel, online activities.
Utilising proven methods, we are able to develop campaigns that:
- Promote your brand by increasing exposure and awareness to a targeted audience using online communication
- Develop and deliver a clear message or proposition e.g. visit our website; call/text us; join up; subscribe to mailing; enter competition; visit your nearest store; buy at our sale; redeem value of this voucher
- Develop systems that allow you to communicate and interact with your audience on a regular basis
- Monitor all activities and provide meaningful management reports
We provide a campaign management service giving you a single point of contact for a range of in-house services. Here are just some of the tools in the Brilliant tool-kit:
Email Marketing
- Email stationery such as an email header/footer or signature, ezines (newsletters) and emailed promotional flyers
- User configurable online mail delivery systems
- Online data capture and dynamic campaign monitoring
- Data sourcing via opt-in email address lists from data owners such as Thomsons Business
Search Engine Marketing
- Search engine registration and website optimisation
- Performance guarantees and measurable rank reporting
- Search engine 'pay-per-click' advertising
Banner Advertising
- Advertising planning and managment
- Creative banner solutions, including animation, file size optimisation and delivery
- Campaign monitoring and click-through reporting
- Affiliate scheme management for added revenue streams
Viral Marketing
- Inventive and creative viral marketing solutions
- Viral games and eToys
- Campaign monitoring and management
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